Project Brief
This project is aim to redesign a hand-held electric hand-mixer to improve user's age between 60-69 years daily life through usability and performance of the mixer
Target Analysis
We collated the survey at the beginning of the design stage from 10 different users age between 60-69. As a result, most users live on retirement life and have a limited budget to buy the product and expect high quality.
The purpose of this survey is conducted to ask about a deeper value that matters when choosing the right hand - mixer . From there, regarding the target market, we set our position to redesign an electrical hand-mixer that is compact, lightweight, and having minimum parts to achieve the overall function of the product.
Twist
"Setting you to the desire for less hand fatigue"
Team
Lawrence Zhou
Hayley Chen
Project duration
3 months
March 2020 - July 2020
Tools
Adobe InDesign
Adobe Photoshop
Fusion 360
KeyShot
Role
Ideation
User Interview
Concept Development(CAD)
Logo design
CAD Rendering
Presentation
Concept Development
An Ergonomic 2-position twistable head allows you to adjust the handle angle from 135° to 180° and to set your desire for hand fatigue.